All roads led to Batac City, Ilocos Norte on December 16-18, 2025 as 300 delegates flocked to the Ilocandia Cultural Center to attend the education summit aimed at showcasing local talents and promoting cultural ingenuity.

Spearheaded by the Commission on Higher Education (CHED), the summit, dubbed
‘𝗣𝗮𝗿𝗻𝘂𝗮𝘆: 𝗧𝗵𝗲 𝟯𝗿𝗱 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗶𝘁𝘆 𝗶𝗻 𝗣𝗵𝗶𝗹𝗶𝗽𝗽𝗶𝗻𝗲 𝗛𝗶𝗴𝗵𝗲𝗿 𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻 𝗦𝘂𝗺𝗺𝗶𝘁’, gave special focus on Filipino Performing and Digital Arts.

It was attended by 𝗣𝗮𝗻𝗴𝗮𝘀𝗶𝗻𝗮𝗻 𝗦𝘁𝗮𝘁𝗲 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆 𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗗𝗿. 𝗘𝗹𝗯𝗲𝗿𝘁 𝗠. 𝗚𝗮𝗹𝗮𝘀, along with educators, academicians and creative heads from all over the country.

University President Galas said artistic expressions are not merely cultural artifacts but are significant economic drivers that demand the attention of HEIs, adding that PSU has long been making waves in the field of creative industries, with its award-winning Matalunggaring Dance Troupe and other cultural groups of students.

CHED Chairperson Shirley Agrupis said the Philippine Higher Education Institutions (PHEIs) serve as vital crucibles for nurturing the performing arts as foundational pillars of the Philippine creative economy.

The summit adopts a word from the host region’s language. For this year, the Mariano Marcos State University (MMSU), which is one of the organizers, picked “parnuay,” an Ilocano word that means creating, inventing or bringing something into existence.

The three-day event, labelled locally as ‘Iyanninaw’ (Reflect)), ‘Panangparayray’ (Enhance/Grow) and ‘Aglayag’ (Move/Sail) featured plenary talks from Education Secretary Sonny Angara who emphasized that creativity should be introduced early and embedded in the curriculum, while TESDA Director General Kiko Benitez highlighted the importance of close education–industry collaboration to develop practical, creative and job-ready skills.

A national rondalla-inspired celebration through “Ritmo ti Namnama: Himig ng Bagong Pilipinas,” which is a musical performance to further promote Philippine music, culture and arts among the youth was also held.

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